Project 2 / Typography
- history and tradition of typography
- anatomy of a letterform
- legibility and clarity
- type families, kerning, tracking, leading
- expressive compositions
- common problems & best practice
Found Typography Sketchbook Assignment (view example sketchbook spread)
In their Process Books, students collect found typography specimens from their visual environment.
Typographic Word Compositions Project (project handout download)
Students choose three expressive words from the list provided and design three corresponding compositions that graphically articulate the word through the use of scale, spacing, placement, orientation and repetiticn. (Limitations: students must only use futura bold)
Typographic Hiearchy Project (project handout download)
Students research a typographer or type designer (from past or present) in great depth and create a layout in InDesign that explains their work and explores the hierarchy of information. The layout must consist of the following elements: title, subtitle, headers, body copy, and one callout.
Type as Image (project handout download)
Students choose a short piece of writing (poem, phrase, song, expression etc.) and explore the act of mark-making and tactile/digital experiments to create expressive typographic posters that present type as image.