Project 5 / Final
- historical, cultural, social, observational research
- grids, data analysis & organization
- conceptualization and point of view
- information design / visual organization
- integration of type and image / layout
- print and screen-based media
Subculture Project
Students conduct extensive research (historical, social, cultural) and hands-on observation of a NYC sub-culture. Through data analysis and observation, students develop a point-of-view and design objective for a printed piece that speaks directly to that audience. (poster campaign, brochure, cd packaging, way-finding system, etc.) The goal of this project is clear effective communication of concept through the organization and design of type and image.
- Research & Observation
- Analysis, Ideation & Presentation
- Methodology & Execution
- Final Presentation